Stay off meat to save water, PETA claims

The UK is one of the most efficient and sustainable places in the world to produce beef, Eblex has said in response to a recent protest by the People for the Ethical Treatment of Animals (PETA).

According to PETA, it takes the equivalent of 50 baths full of water to produce one steak. In order to push this claim, the vegan activist group held a demonstration on a busy Cardiff street earlier this week.

Two nearly-nude PETA members ‘bathed’ in a bath in Cardiff, while holding signs reading ‘50 Baths = 1 Steak: Go Vegan’. Their message to shoppers was that the best way to conserve water and help the environment “is to go vegan”.

“It’s impossible to ‘go green’ without going vegan,” said PETA’s campaigns coordinator Kirsty Henderson. “By simply going vegan we can help protect the Earth, our health, countless animals and can also save nearly 1m litres of water a year – enough to fill Cardiff’s International Olympic Swimming Pool two-and-a-half times.”

Eblex corporate communications officer Andy Hutson told MeatInfo.co.uk: “Our own research shows that it takes 67 litres of water to produce 1kg of beef here in the UK, making it one of the most efficient and sustainable places in the world to produce beef.”

Yet the vegan activists quoted a United Nations (UN) report, which claimed the meat industry to be “one of the top two or three most significant contributors to the most serious environmental problems, at every scale from local to global”.

However, parts of the report PETA cited, which was entitled ‘Livestock’s Long Shadow – environmental issues and options’ were challenged by farmer and environment writer Simon Fairlie, shortly after publication.

According to Fairlie’s book ‘Meat: a Benign Extravagance’, grazing livestock on rain-fed grass was better for the environment than importing the grains and pulses eaten by vegans and vegetarians.