New listings for Moy Park snacking range
Published:  29 March, 2017

Moy Park has secured a deal with Ocado, Palmer and Harvey, and Nisa to list its new branded Good to Go snacking range. 

Ocado, Palmer and Harvey and selected Nisa stores will stock the four-strong range of Moy Park’s innovative, high-protein range, which includes two Moy Park Good to Go chicken breast fillet chunks – each with a dip, BBQ and sweet chilli, and two flavoured chicken breast fillet chunk options – flame-grilled and piri piri.

When launched earlier this year, Moy Park said the range was developed to “address changes in consumer eating habits in the snacking market, with shoppers seeking nutritious, convenient snacking solutions tailored for busy lifestyles”.

Aisling Graham, interim brand marketing manager, said: “It is fantastic to secure these listings for the range following its launch at the beginning of 2017. From our research, we have seen that consumer priorities for 2017 are focused on convenience and health, which has translated into the snacking market. The range is individually portioned, and uses 100% chicken breast – making it a healthy snacking option throughout the day.”