HCC partners with chefs to showcase local produce
Published:  11 July, 2017

Hybu Cig Cymru – Meat Promotion Wales (HCC) is partnering with some of the country’s most innovative chefs to showcase new recipes for Welsh Lamb and Welsh Beef.

Focusing on the quality and versatility of Welsh meat, HCC will be holding cookery demonstrations at the Royal Welsh Show, which illustrate a wide variety of recipes – quick 20-minute meals, slow-cooked dishes drawing on inspiration from across the world, and barbecue choices.

Starring in HCC’s on-site cookery theatre on the first day of the show will be Francesco Mazzei, chef patron at Sartoria in Mayfair, who has made frequent TV appearances on shows such as Saturday Kitchen.

Mazzei will demonstrate Welsh red meat dishes with a Mediterranean twist. He is a long-term supporter of PGI Welsh Lamb as a member of HCC’s Welsh Lamb Club – a group of top restaurateurs who are committed to using this fine red meat on their menus.

Another special guest who has made his name on TV is Imran Nathoo – the Cardiff dentist who starred on the 2017 series of Masterchef. He recently partnered with HCC in a ‘pop-up’ dining venture, with his unique take on lamb kebabs as the centrepiece of a three-course flavour sensation.

His kebabs use slow-cooked shoulder of PGI Welsh Lamb and, at the Royal Welsh, Nathoo will be showcasing another lesser-used cut which is both economical and tasty, by cooking tandoori lamb neck fillet with masala potatoes, crispy onions and coriander vinaigrette.

Also featuring on the HCC stand will be Junior Chef of Wales 2017 Steffan Davies, as well as other members of the Culinary Association of Wales’ international teams, and HCC’s own Elwen Roberts, who is well-known to S4C viewers for her cooking demonstrations on Prynhawn Da.

“Showing consumers the versatility of Welsh Lamb, Welsh Beef and pork from Wales is the key aim for us at the Royal Welsh Show,” said Elwen. “With help from guest chefs, the HCC stand will be a feast of new flavours, new ideas and inspiration for people to try at home.”

The Royal Welsh Show takes place from 24-27 July 2017 at the showground in Llanelwedd.